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"Branding is the art of becoming knowable, likable and trustable."

John Jantsch

​MY WORK

KFC Limited Collection

KFC created a pop up shop collection to generate buzz. This collection was highlighted by WWD, Adweek, GQ, and many others.

KFC Limited Collection

KFC created a pop up shop collection to generate buzz. This collection was highlighted by WWD, Adweek, GQ, and many others.

KFC Limited Collection

KFC created a pop up shop collection to generate buzz. This collection was highlighted by WWD, Adweek, GQ, and many others.

KFC Limited Collection

KFC created a pop up shop collection to generate buzz. This collection was highlighted by WWD, Adweek, GQ, and many others.

$30,000 Meteorite Zinger Sandwich

KFC created a pop up shop collection to generate buzz. This collection was highlighted by WWD, Adweek, GQ, and many others.

KFC Limited Collection

KFC created a pop up shop collection to generate buzz. This collection was highlighted by WWD, Adweek, GQ, and many others.

John Deere

As farming continues to change so do tractors. Tractors are high tech items. John Deere is showed at CES in 2019. As they evolving as a company selecting brands that marry their future and past can be hard. In 2018-2019 as Levi’s became a fashion leader, the pairing seemed perfect! This jacket sold well with farmers, dealers and newly hired Silicon Valley talent!

Finding Peace

Finding peace was about creating an on brand collection that could be used to promote mental wellness.

Norish Health

In this collection we paired farm to table trends with the company goal of promotion healthy eating.

New Luxury

In this collection the client wanted C-Level gifts for all industries. Here The idea of luxury changing was paired with company gifting rules and regulations.

No Boundaries

Creating employee gifts that fit your employees that fits their lifestyle creates an emotional bond. Knowing that traveling is very important to Millennials and GenZ this lifestyle trend I used this trend to create an employee gift collection designed to reach employees just starting their careers.

High Preformance

This collection was designed to create race day giveaways athletics would want.

Taco Bell Graphic Tee

Marrying trends with logo brand guidelines allows for graphics to be created that make you want to wear a promotional T-shirt!

Airbnb Poster Collection

A collection of promotional items designed to be airbnb host essentials without losing the local heart. These collections used poster local poster designs. The idea was to make hospitality items a souvenir for guest.

Trends

Finding the right trend for a demographic is key to being understood.

Custom Shoes

These custom shoes were designed to make the most use of their fandom cult.

KFC

Growing a brands fandom with a limited edition couture collection.

Uniforms

Rebranding doesn't stop at a logo. These designs were created for a new Pizza Hut concept. The uniforms were designed to for a new restaurant concept.

yahoo!

The client was trying to reach Gen Z. I used data and fashion trends to design a collection to create a brand connection.

Green Giveaways

Just because an item is a giveaway doesn't mean it still can't be a brand ambassador. This collection was created to be eco and budget friendly.

Street Art

Building up the fandom of Taco Bell. The idea was to have street artist creating unique pieces for the brand e-store.

Creating an Emotional Connection

The right product can make an emotional impact on a customer. Such emotion can leave a strong and lasting brand impression.

Celebrating 150 Years

It's not every day a brand turns a 150 years old! This collection was created for shortened production window with a limited budget. These limitations didn't limit the clients options.

Golf Event

Golf events are great way for a brand to make a lasting impression on their clients with purposeful gifts.

Reaching Dealers

This collection was part of a marketing strategy to strengthen partnerships with car dealerships who use Ally finical services to finance cars.

Unifroms

This uniform collection was designed to accommodate the physical task and climates that car salesmen work in. This uniforms were designed to make sure each sales person was a good brand ambassador no matter what the day held for them.

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Micah

Branding is my art.

I am currently managing three teams of merchandisers who are designing promotional products for 37 enterprise clients and 4 onsite stores. Servicing some of the world’s largest brands. My teams are responsible for over 25 Million Dollars in annual sales and have signed over 85 Million Dollars in new business.

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